👋 Hi, I’m Collin
I’m a media research analyst, data enthusiast, and news, sports, and podcast aficianado.
Professionally, I use data, audience measurement, and marketing research methods to answer questions on how to best reach and engage audiences–towards the goal of enriching lives and engaging minds with public media content and services. I am particularly interested in the use and development of open-source statistical software (i.e. R) to achieve this goal, and gaining a broader understanding of the role these tools play in media, digital, and marketing analytics. I also adjunct university courses on the side.
Listening to NPR, watching PBS (especially NOVA), and college football and baseball are my jam.
Now
Want to know more about what I’m currently working on, reading, or mastering? Check out the now page.
Education
- Ph.D. in Media and Communication, 2017, Texas Tech University
- M.A. in Communication Studies, 2013, The University of South Dakota
- Bachelor of Science, 2011, The University of South Dakota
Interests
- Digital/Marketing analytics
- Audience measurement
- Media testing
- R
- Data engineering
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